Phrase is a world leader in translation technology, offering a powerful, connective, and customizable localization platform. It intelligently automates, manages, and delivers multilingual content to foster deeper customer connections and accelerate business growth.
Key features include:
- Centralized Hub: A single platform to manage and translate all content, track progress, and automate tasks across teams.
- Intelligent AI: Leverages AI for capabilities like Phrase NextMT, context-aware adaptation, automated routing, and QA, positioning Phrase as an innovative market leader in language AI.
- Audio and Visual Localization (Phrase Studio): Transforms spoken content into high-accuracy transcripts, localized subtitles, and voiceovers in over 100 languages.
- Smarter Automation (Phrase Orchestrator): Provides a no-code, drag-and-drop interface to build configurable workflows, automating content updates, translation assignment, QA checks, and delivery.
- Consistent Quality at Scale: Ensures high standards through built-in quality scoring, automated MT engine selection, and intelligent routing for machine, human, or hybrid translation paths.
- Actionable Analytics: Offers built-in analytics for tracking performance, surfacing insights, and generating custom reports on translation quality, turnaround times, and costs.
- Extensive Integrations: Connects with over 50 tools across design, development, CMS, and QA, facilitating seamless data and workflow exchange within existing content ecosystems.
Phrase is recognized as a Leader in the Forrester Wave™, Q3 2025, and adheres to high security standards including ISO 27001, PCI DSS, AWS, CCPA, and GDPR compliance.

